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#branding

5 articles found

How to Choose a Domain Name for Your Canadian Business

Your domain name is your address on the internet - and unlike a physical address, it is also part of your brand. Choosing the right one takes some thought, but following a few clear guidelines will steer you toward a name that works for years to come.

December 3, 2025Read more →

Domains

Why a .CA Domain Is the Smart Choice for Canadian Businesses

In a crowded online market, every signal of trust and credibility matters. For Canadian businesses, a .CA domain is one of the clearest signals you can send. It tells customers immediately that you are a Canadian business - and that distinction carries real commercial weight.

October 29, 2025Read more →

Domains

Country Code vs Generic Domain Extensions: Which Is Right for You?

The domain extension you choose sends signals to both customers and search engines. Here is what those signals mean and how to pick the right one for your situation.

November 3, 2024Read more →

Domains

New Domain Extensions: Should Your Business Use .shop, .store, or .co?

Hundreds of new domain extensions exist beyond .com and .ca. Some are genuinely useful for certain businesses. Many are not worth the trade-offs.

April 22, 2024Read more →

Domains

Why Are Some Domain Names So Expensive?

Some domains cost $15. Others cost $15,000 or more. The reasons behind premium domain pricing are more varied than most people realise - and some prices are negotiable.

March 23, 2024Read more →

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